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UK Sports Betting Bonuses 2022

Compare betting bonuses from all major UK bookmakers - The UK is one of the best jurisdictions when it comes to odds bonuses and sports related promotions. UK betting bonuses are characterised by two things; generous due to high levels of competition, and with clear cut rules due to strict marketing guidelines being appended to relevant legislation. As long as the salient parts of the fine print are communicated, without exaggerating the value or chance of winning, pretty much anything goes.

18+ (21+ in U.S.) - Terms and conditions apply. Sponsored content.

  • bet365
    9.60
    • 10
      Min. deposit
    • 0.00
      Lowest odds
    • 0x
      Turnover req.

    Bet £10 and get £50 in free bets

    More bonus info
    Bet £10 & Get £50 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
  • 888 Sport
    9.10
    • 10
      Min. deposit
    • 1.01
      Lowest odds
    • 0x
      Turnover req.

    No offer available for this bookmaker in your region

    New customers only · Minimum deposit of £10 · A qualifying bet is a ‘real money’ stake of at least £10 · Minimum odds of 1/2 (1.5) · Free bets credited upon qualifying bet settlement and expire after 7 days · Free bet stakes not included in returns · Deposit method, withdrawal restrictions and full T&C’s apply
  • William Hill
    9.00
    • 10
      Min. deposit
    • 1.50
      Lowest odds
    • 0x
      Turnover req.

    No offer available for this bookmaker in your region

    New online customers only, min £10/€10 stake, win only, min odds 1/2, free bets paid as 3 X £10/€10, 30 day expiry, free bet/payment method/player/country restrictions apply. Full terms and conditions apply.
  • BetStars
    8.50
    • 20
      Min. deposit
    • 2.00
      Lowest odds
    • 0x
      Turnover req.

    No offer available for this bookmaker in your region

    When you place your first sports bet at odds of 2.0 or greater. 18+ New UK customers only. Terms apply. Begambleaware.org
  • Betfair
    8.10
    • 20
      Min. deposit
    • 1.60
      Lowest odds
    • 10x
      Turnover req.

    No offer available for this bookmaker in your region

    18+ New customers only. Commit £20 via the promo hub on Sportsbook to qualify. Buy in and Bonus must be wagered 10 times within 90 days. Min odds 1.6. Debit/credit card deposits only. Full T&Cs.
  • Bethard
    6.90
    • 20
      Min. deposit
    • 1.80
      Lowest odds
    • 20x
      Turnover req.

    Up to £50 in Real Cash

    £5 for every £100 wagered

    More bonus info
    18+ www.begambleaware.org | Select welcome bonus from deposit menu before first deposit of min £20. Offer expires 7 days from registration. For every £100 wagered £5 will be credited. Max. bonus is £50. Wagering on Sportbook must have odds of min. 1.80. This offer does not apply to wagering on certain games. T&Cs apply.

The sign-up bonus has become a rare part of UK welcome bonuses

To greet new Players most UK betting sites will offer a welcome bonus of some kind. But as the betting market has matured the generous free play bonuses at sign-up of the past are almost completely gone; Opportunistic punters have systematically been claiming sign-up offers only to move on the next bookmaker after it has been utilised and this has forced betting sites to change approach.

The classic ‘free bet’, at least in return for merely signing up, is a rare sight nowadays but when making a deposit they still abound. UK betting sign-up bonuses are instead more inclined to take the form of ‘risk free bets’, or triggered by making a real money bet – which in strict parlance would not classify them as sign-up bonuses, but rather as a ‘first deposit welcome bonus’.

Another reason why free bets have become less common is the Gambling Commission’s stricter marketing rules. To claim that something is free when in fact it is not due to wagering requirements and other lock-in mechanisms is not allowed, and this has also made betting sites more careful when structuring their betting welcome bonuses. This is also reflected in the phrasing of today’s UK betting bonuses. ‘Risk free’ is referred to as ‘money back’ or ‘bet and get’, etc.

For Players this is an overall improvement and something that has made the UK betting bonus landscape much easier to navigate, but the absolute value of betting bonuses can arguably be said to have somewhat diminished.

Deposit Bonuses at UK Bookies

It makes sense, from a bookmaker’s point of view, to require something more than a name in return for a bonus with actual value - and the first deposit bonus is when bookmakers will be most inclined to offer a betting bonus of significant value.

A first deposit bonus will be on offer as part of the welcome bonus at all of the featured bookies here at ThePlayer.com and taking advantage of this fact is a good way to save some money. What needs to be taken into account, no matter what type of betting bonus you will be rewarded with for making your first deposit, can be summarised in a three questions which we also coincidentally ask when we rate a UK betting bonus;

  • How much does one have to deposit? (minimum deposit requirement)
  • What is the value of the bonus in relation to the deposit? (bonus value and type)
  • How can this reward be used? (terms & conditions of the bonus)

Our ratings of UK betting bonuses try to take all of this into account, but if you have a specific criteria you can use the sorting option (found on top of the bonus list) and override our rating in favour of your own preference.

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